Lures

With an ideal shape and balance, Yo-Zuri's 3DB Popper assumes a horizontal resting position on the surface for a great presentation. The Yo-Zuri 3DB Popper lends itself to 2 fishing techniques:...

Pike eat pike, there’s no denying that, and that’s exactly what the new Realistic Pike Replicant takes advantage of. Coming in 15, 20 and 25cm sizes, the new lure is highly-realistic...

This powerful top water bait takes the learning curve out of walking the dog, and it packs decades worth of fish catching experience into subtle features that increase your odds...

With the patent pending construction combining a balsa core with a durable co-polymer outer body, the BX Minnow features a super responsive action that comes alive with the slowest of...

This lure set contains 5 of the best fresh-water predator colours you can get. The design of these classic lures has accounted for many great catched over the years. Each...

This unique, long-casting hard lure is based on a 3D scan of a real roach and features an amazingly realistic action, with subtle tail pulsing and straight-line swimming both on...

After the huge worldwide success with the 4Play hardlures, we now introduce a soft version of the great and world famous lure. This loose body version gives the specialist angler...

The legendary first Rapala® and still the number one “go-to” lure. Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a split shot...

The original Westin Swim Glidebait is a well established favorite amongst the pro guides, who are confident that all of their clients can easily cast and catch fish with it...

Strong ABS body, based on a 3D Scan of a real mackerel, with superb details. Build for perfect vibrating and flashing action with a big speed wind and perfect diving...

The Salmo Slider is a jerkbait known as a glidebait. Since its introduction in 2002 it continues to be absolute top-selling bait. The unique shape and action of the Slider...

The hard-bodied X-Rap® Scoop glides horizontally as it descends through the water column towards its inevitable fate. Twitch it to send it darting from side-to-side, or wind it in at...

The Finnish Beast, X-Rap® Peto, combines Rapala’s fish-catching X-Rap® construction with a beautifully color matched soft tail to create a seamless hybrid bait. With its slow sink rate and perfectly...

Opportunistic predators can’t deny the Super Shadow Rap® as it kicks hard to the side, and then slowly fades away into the depths like a dying fish. Its tall body...

The lure swims with a super realistic slim S-Curve, and will turn to the side on spin stop, triggering strikes from following fish. It has a build in rattle in...

Classic, well-proven pelagic lure that imitates one of the fishes favorite; the sandeel. These five lures give you a good base for popular species like garfish, seatrout, coalfish, mackerel and...